Web 2.0, a vision of the Web in which information is broken up into “microcontent” units that can be distributed over dozens of domains. The Web of documents has morphed into a Web of data. We are no longer just looking to the same old sources for information. Now we’re looking to a new set of tools to aggregate and remix microcontent in new and useful ways. These tools, the interfaces of Web 2.0, will become the frontier of design innovation.
The evidence is already here with RSS aggregators, search engines, portals, APIs (application programming interfaces, which provide hooks to data) and Web services (where data can be accessed via XML-RPC, SOAP and other technologies). Google Maps(in beta) provides the same functionality as similar competing services but features a far superior interface. Flickr's interface is one of the most intuitive and beloved around.Delicious offers personal and social functionality, and reaches far beyond its own site. Interfaces like these are changing the way we store, access, and share information. It matters very little what domain content comes from.
Web 2.0 has often been described as “the Web as platform,” and if we think about the Web as a platform for interacting with content, we begin to see how it impacts design. Imagine a bunch of stores of content provided by different parties—companies, individuals, governments—upon which we could build interfaces that combine the information in ways no single domain ever could.
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